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DoorDash - Laundry / Dash That Deliciousness (2022) :30 (Canada)

After showing them placing a DoorDash order, the spot continues with the customer dancing with a physical manifestation of one of the tasks as a Dasher makes his way to their home. The spots conclude with their delivery order being placed at the door and their task miraculously completed as they sit down to enjoy their food.

All of the effects for the video spots were created in-camera, with Hard Work Club and 1st Ave Machine enlisting a team led by acclaimed Cirque du Soleil costumer Lucien Berneche Atelier to create actual costumes representing the various stress monsters worn by the dancers.

 

More than 1,000 toys and kids’ items were sewn or tied in place to create the toy stress monster, for example, while each laundry monster featured about 75 items of clothing sourced from a thrift shop. Each costume took nearly 60 hours to create

Client: DoorDash

Title: “Dancing With My Stress”

Length: :30, :15, :15, :10 & :6

Media: TV & OLV

 

Client: DoorDash

Director Brand Marketing & Creative, Canada: Heather Cameron

Brand Marketing Manager, Canada: Delly Dyer

Senior Brand Manager, Canada: Martine English

Senior Production Manager, Canada: Jodi-Ann Simpson

 

Agency: Hard Work Club

Partner / Creative Director: Meghan Kraemer

Partner / Creative Director, Design: Christian Buer

Partner / Brand Growth + OPS : Cameron Stark

Agency Producer: Lindsay Hann

 

Production Company: 1stAveMachine

Canadian Representation: Hesty Reps 

Director: Karim Zariffa

Director of Photography: Andre Turpin

Executive Producers: Robert Helphand, Kate Hitchings

Line Producer: Tom Lariviere

Production Designer: Carolyne de Bellefeuille

Costume Designer: Lucien Bernèche

Casting Director: Denise Charest

 

Editing Facility: School Editing

Editor: Izzy Ehrlich

Assistant Editors: Fiona Alvarez, Zhenya Dolzikov

Executive Producer: Sarah Brooks

 

Colour Facility: Alter Ego

Colourist: Wade Odlum

Colour Assistant: Ebi Agbeyegbe

VFX / Finishing Facility: Alter Ego

Head VFX/Senior VFX Artist: Darren Achim

VFX Artist: Eric Perrella

VFX Assistants: Jake Hussey, Victoria Gaston

Senior Motion Designer: Edward Deng

Executive Producer: Hilda Pereira

Producer: Elise Beauvais

 

Music Licensing: Music Rights Clearance 

Director of Operations & Accounts : Katie Seline

Song: Dancing On My Own by Robyn

 

Audio House: SNDWRx 

Creative Direction / Sound Design: Didier Tovel

Engineer : Alex Gluch

Assistant Producer: Becca Friesen

 

Media: Wavemaker

Group Account Director: Lyndsey Rebelo 

Associate Director: Laura DeGrace

Media Manager: Anthony Visconti 

Media Planner: Emma Lasagna 

Media Planner: Christina Andruchiw 

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I am loving the actor's enthusiasm and facial expressions and dancing! Love this ad...

Instakt 's picture

I got rid of cable because I hated the commercials. Now I have an android TV box so I still see ads when I'm using apps or watching YouTube but they don't run creepy pharmaceutical ads for 5 minutes long so the ads don't bother me at all.

I haven't liked a commercial for years but this ad stands out as one of my favourite commercials from the past twenty years. It's a classic. Everything about it is perfect - the set design, lighting, music and the actor's dance routine and facial expressions are so uplifting. Every time I see this ad it makes me feel happy.