Evian partners with Le Slip Français for limited edition collection

Evian and Le Slip Français have partnered for a collaborative pop up collection for babies and grownups alike. Starting this month, the 100% made in France evian X Le Slip Français collection, can be found on Le Slip Français as well as in stores. There you'll find adult and baby versions of the same T-shirts. I'm a sucker for merchandising. Neat idea.

BRAND EVIAN
BRAND MANAGEMENT Laurent Houel
Elsa De Guzman
Florence Pin
AGENCY BETC
AGENCY MANAGEMENT Dominique Vérot, Marielle Durandet
Gaelle Gicqueau, Charlotte Bals
EXECUTIVE CREATIVE DIRECTOR Filip Nilsson
CREATIVE DIRECTOR Agnès Cavard
CREATIVE DIRECTOR’S ASSISTANT Felix Falzon
COPYWRITER Valérie Chidlovsky
PHOTOGRAPH Jean-Yves Lemoigne
FILM EDITOR Pierrick Guenneugues (Sparklink)
PURCHASE OF ARTS Isabelle Mocq-Orain, Nathalie Gruselle
PRODUCER BETC : Sarah Belhadj
RITA Productions : Isabelle Severi
MEDIA PLAN Affichage France Belgique UK Suisse

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