/** */ Ford Explorer "Innovative" (2014) :43 (Israel) | Adland

Ford Explorer "Innovative" (2014) :43 (Israel)

Ford Explorer is so innovative even their ads are innovative. This case study shows how BBR Saatchi & Saatchi made some innovative print ads with the help of some QR codes.

Client: Ford
Agency: BBR Saatchi and Saatchi
CEO:Yossi Lubaton
Executive Creative Director:Nadav Pressman
Creative Director: Eran Nir
Copywriter: Idan Levi & Sharon Refael
Art Director: Ori Hasson
UX/UI: Gal Mamalia
Programmer: Roy Zoarets
Programmer: Omry levy
VP Group Account Head: Hagai Liran
Supervisor: Alon Goldman
Account Executive: Ori Ben-Dror
Digital Account Executive: Chen Halpern
VP Production: Dorit Gvili
Producer: Bosmat Marmareli
Producer: Alon Shmuelof
VP Planning: Shai Nisenboim
Planner: Lora Goichman
Studio Manager: Yaron Keinan
Photoshop Artist: Yaniv Shahar
Traffic: Ronit Doanis

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