Gioni's Revenge - Condiments spanking women / Ketchup spanking - (2013) print (Italy)

Honestly now? I'm not sure exactly where these ads ran (or even if) but alch1m1a have done weird things before. Still "Don’t Spank His Bottom Again" advertising brown sauce and "Did You Spank His Mom’s Bottom" for ketchup? Worst... "Learn To Squeeze Her" for salad dressing. I lost my appetite.

Advertising Agency: Alch1m1a Adv, Milan, Italy
Creative Director: Raul Riccardo Pisani, Viviana Leveghi
Art Director: Raul Riccardo Pisani
Copywriter: Viviana Leveghi
Illustrator: Raul Riccardo Pisani

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Anonymous Adgrunt's picture
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Unhappy Camper's picture

Not only are they in particularly poor taste, but they're also brazenly plagiarised from a campaign I worked on last year.

CopyCat's picture

Yes that too.

Tom Megginson's picture

I checked the agency site, and I did some searches in Italian. I can't find any evidence of these ads being published outside of the ad blogs. Another vanity job? (And a shitty one, at that.)

Dabitch's picture

It wasn't submitted as spec. Would an agency lie (yes - but to us they usually don't).

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