/** */ Gosh Goodbye wrinkles - beauty ads in a different way | Adland

Gosh Goodbye wrinkles - beauty ads in a different way

Grey Stockholm straightens out the wrinkles in new campaign for Gosh! The new campaign for anti-wrinkle cream Gosh is Grey Stockholms first for their new client.

We won the client just recently, and now we are starting a journey of, hopefully, a bit different advertising - especially in the somewhat conservative world of cosmetics. said Martin Stadhammar, Creative Director at Grey Stockholm.

Agency: Grey Stockholm
Martin Stadhammar, creative director / copywriter
Henrik Åsis, art director
Lillan Geijer, account director
Richard Landerus, studio
Client: Tradebanco, Jonas Delbanco.

Adland® works best in Brave browser. Adland® is supported by your donations alone. You can help us out by donating via Paypal.
Anonymous Adgrunt's picture
comment_node_story
Files must be less than 2 MB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.
malkie66's picture

uh yeah...it's not happening pour moi...where's the vid?

areia's picture

Double-page spread not good enough for you?

Dabitch's picture

What's wrong Malkie? This is just press, no video/commercial involved. Or did you mean you want some in this campaign?

areia's picture

I've been wondering actually, how did they get the page wrinkled? It looks like it's been wrinkled for real, so did they have interns crumpling up freshly printed magazines or is this just a hoax?