HOBBS wants you to make an understatement

Blend in. Literally. With the walls. This is the fashion line for people who don't want to stand out. These ads convey that a little too well.

CLIENT: HOBBS
CREATIVE DIRECTOR: Sandy Verdon
CHIEF EXECUTIVE OFFICER: Meg Lustman
HEAD OF MARKETING: Anna Braithwaite
CREATIVE AGENCY: DROGA 5
CHIEF CREATIVE OFFICER: David Kolbusz
CREATIVE DIRECTOR: Rick Dodds, Steve Howell
COPYWRITER: Oli Rimoldi, Sigi Egedal
ART DIRECTOR: Oli Rimoldi, Sigi Egedal
ACCOUNT DIRECTOR: Giulia Watson
DESIGNER: Marcin Plonka
PRODUCER: Monika Andexlinger
HEAD STRATEGIST: Toto Ellis
CLIENT SERVICING: Amy Garrett (Head, Client Development)
PRODUCTION COMPANY: WORKING GIRL
PHOTOGRAPHER: Julia Noni @ Rose Paris
RETOUCHER: Alex Stout @ Stanley’s Post
STYLIST: Jodie Barnes @ Rep Limited
PRODUCER: Roberto Romano, Jennifer Soulhac

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David Felton's picture

Too much camouflage. Make an understatement without blending in totally - the outfits need something to set them out tonally.

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