IKEA - The Other Letter - (2014) 2:40 (Spain)

Ikea conducted an experiment in Spain, where they asked children to write a letter to the Three Kings about what they'd like for christmas. Writing to the Three Kings is like writing a letter to Santa. Then Ikea asked the kids to write a letter to their parents too, about what they would like their parents to get them for christmas. Kleenex-warning, the result is quite touching.

Client: Ikea Spain
Ad agency: McCann, Madrid

Adland® works best in Brave browser. Adland® is supported by your donations alone. You can help us out by donating via Paypal.
Anonymous Adgrunt's picture
comment_node_story
Files must be less than 2 MB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.