It's a small ad. Such a small ad.

The Carlton Draught Big ad which is available at bigad.com.au for your viewing pleasure had to be spoofed sooner or later right? Sooner, rather than later I'd say - and sure enough leave it to the Belgians, who know a thing or ten about beer to do just that. At Smallad.be you can view the small ad.

ps - there's some previous adgrunt chatter about the Big ad here on adland as well.

AnonymousCoward's picture
AnonymousCoward's picture

Isn't this referencing/commenting one of the prime fundaments the internet has been build upon? Look at the blogosphere with its continuing loop of referencing information...

And besides it's only a small, don't-take-this-too-serious 1 minute movie and it should be regarded just as that, nothing more really :-)

Hendrik / www.smallad.be

Dabitch's picture

Nononono.. Naturally it'll have to be the "just right ad". Starring Goldielocks.

CopyWhore's picture

Hey, I wasn't insulting it... It's well done and smirk inducing!

Dabitch's picture

plus, it's just downright heroic of you guys to dodge fresh cow-dung in order to bring us a laugh! ;)

AnonymousCoward's picture

oh i wasn't insulted :-).

Let's hope someone will write a lengthy pseudo-intelectual analysis of the ad. I defenitely see the obvious freudian references. But as said the main intention was indeed to induce smirks with a bunch of friends.

Hendrik

AnonymousCoward's picture

and yet another parody:

http://www.jayjays.com.au/smallad

Dabitch's picture

A parody of a parody of a parody? I think the adworld just imploded.

AnonymousCoward's picture

I was most taken with the cow opera that on the same page. Something about it was so funny, I was indeed 'cleft in twain'.

Andreas-Udd's picture

*small laugh*

Dabitch's picture

aye, like I said on the Studio Muscle blog (the creators of this spoof): *small golf applause*.

Apparantly they had some cow trouble while shooting this ad. ;)

CopyWhore's picture

A spot that takes the piss out of a spot that takes the piss. What's next? A "Big Small Ad"?

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