La Condoneria - RUB-IT! print , Spain

The position of the rider
The position of doggy style
The position of the little toad

Rub-it! (Doggy style, The little toad & The rider), La Condoneria (The condom shop), Barcelona

A small metaphor of the condoms like rubber gum. And his utilization 'to erase' evidences. The copywrite Rub-it!, also being a part of the slang in the pornographic industry, it refers to erase it, and in turn, as pronunciation or sound to the word Rabbit and the topic that prays ' to fuck as rabbits '.

Brand name:
La Condoneria (The Condom Shop)
Advert title(s):
Rub-it! (Doggy style, The little toad & The rider)
Spain, Catalonia, Barcelona
Prophylactic condoms
Consumers (DTC) and Trade
Advertising Agency (Name, City, Country):
suigeneris, Barcelona, Spain
Agency website:
Account Director:
Tino López Freixas
Creative Director:
Diego Otero Rodríguez
Art Director:
Jordi Alonso
Diego Otero Rodríguez, Jordi Alonso
Jordi Alonso
Graphic Designer(s):
Andrea Edarra, Matteo Guerra
Raúl Ortega of Red Light Studio
Integration and retouching photography:
Kim Boix Sas of

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