McCafé campaign - Daylight - DDB Argentina

This extremely simple visual solution shows you that when you need to be awake at hours that we would usually be resting, Mc Café turns night into day.

Advert titles: Office - Library - Hospital

Campaign name: "Awaken"

Media: Print/Outdoor

Industry: Food

Published: June, 2019

Market: Buenos Aires, Argentina

Language: Spanish

Agency: DDB, Buenos Aires, Argentina

Advertiser: Mc Donald's

Brand:Mc Café

Chief Creative Officer: Adrián Piattoni / Facundo Varela

Executive Creative Director: Adrián Piattoni / Facundo Varela

Creative Director: Ariel Di Nardo / Norma Pappano

Art Director: Ezequiel Irureta

Copywriter: Marcela Pacheco

Retouch: Dante Rodriguez

Print Production: Dante Rodriguez

Account Supervisor: Javier Ballve

Account Manager: Paula Lazzaro

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