Method "Birthday" (2016) :30 (USA)

Method's no longer against dirty. Now they want you to embrace it. If there's a better way to celebrate your birthday than getting dirty with cake, I don't know what it would be. Love the art direction in this spot as well. Actually the campaign is fun. And great choices of music, too. Method's been around long enough that everyone knows its environmentally sound. Great to see them evolving but without resorting to the high and mighty tone that can easily blow up in your face. Isn't that right, Chipotle?

CLIENT: Method Products
Agency // MUH-TAY-ZIK | HOF-FER

EXECUTIVE CREATIVE DIRECTOR: John Matejczyk
DIRECTOR OF STRATEGY: Matt Hofherr
ASSOCIATE DIRECTOR OF STRATEGY: Rachel Gold
HEAD OF PRODUCTION: Michelle Spear Nicholson
PRODUCER: Molly Hayes
CREATIVE DIRECTOR: Joel Kaplan

CREATIVE DIRECTOR: Tony Zimney

COPYWRITER: Christopher Penman

COPYWRITER: Zack Johnson

ART DIRECTOR: Brittany Tooker
ART DIRECTOR: Vanessa Hellmann

DESIGNER: Charlotte Cooper

ACCOUNT MANAGER: Ashley Gullickson

DIRECTOR OF MEDIA: Eric Perko
Digital Media Agency // Essence Digital
Production // THE DIRECTORS BUREAU / CANADA
DIRECTORS: CANADA
DP: Axel
EXECUTIVE PRODUCER: Oscar Romagosa
HEAD OF PRODUCTION CANADA: Alba Barneda
LINE PRODUCER: Julia Carrasco
Editorial // CANADA

EDITOR: Marc Soria de la Torre
PRODUCER POST: Blanca Ballesté
COLORIST: Marc Morató

POST/VISUAL EFFECTS: La Metropolitana
Audio // IDEA SONORA
SOUND ENGINEER: Pep Aguiló
MUSIC SUPERVISION: Good Ear Music Supervision

MUSIC:
The Joy-Tones - This Love (That I'm Giving You)

AnonymousCoward's picture
Dabitch's picture

Excellent choice of music.