Robots who are stronger, faster and better than your regular fit working out humans discover the downside of not having a mouth. It's simply no fun if you can't enjoy it. And yes, if you spotted Juan Luis Londoño Arias in the bar at the end there, you're correct, that is him. Michelob plan to use him in future ads.
Client: Anheuser-Busch InBev
Ad agency: FCB Chicago