MNSTR brings Lacoste to life

Centering around the brand theme "elegance is victory," Paris-based digital agency MNSTR created a special collector’s book called “A History of Tennis and Elegance.” Co-authored by Adrien Bosc, Editor of Desports magazine, the book comes to life with the help of your mobile phone. In addition they are also telling the story via Instagram, with the help of photographer Sam Hofman and Set Designer Andrew Stellitano. Check out this Instagram loop, directed by Romain Laurent. It was shot in L.A. at the James Goldstein House. Elegant indeed.

AnonymousCoward's picture
comment_node_story
Files must be less than 500 KB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.

Adland is supported by your donations alone. You can help us out by donating via Liberapay, the Paypal button, or using our amazon affiliate links.