MyPlates Manproof - Digging for Gold - (2014) :30 (Australia)

In this ad from Australia, a man is seen digging for gold - ew EW ew EEEWWW - and scoring, while at a stop sign somewhere. He then ponders what to do with his prize. Uuugh. What does this sell?

So a man will never drive a car with a high-heeled license plate? Sure they won't.

Client MyPlates
Ad Agency : Custom Creative
Production : Goodoil Films

Director : Fiona McGee
Creative: Steve Schenko
Creative: Dustin Lane
Producer : Claire Richards
DoP : Stefan Duscio
Sound: Sound Reservoir
Editing Company : THE EDITORS
Agency Producer : Wendy gillies
Editor : Bernard Gary ASE
Production Designer : Elisa Baker
Music : Klang Music

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