Non smoking ads lie - twice over.

Anti-tobacco briefs have been cracked every which way by now - so it's easy to fall into the trap of doing what others have done, as happened back in 1996, Welcome to Marlboro ads. Here's another case of same thought anti-tobacco ads.

Recently the Swedish anti-tobacco lobbyists came out with a new campaign, all based on lies, damn lies and more lies. The whole lying thing is the point, or rather idea of the campaign - tobacco companies lie don't they?

This poster reads "Cigarette filters contain mouse droppings". Outrageous lie of course. Another headline read:

"Guys who start smoking before fully grown develop smaller penises (than non-smokers)."


Alex pointed out that it all felt veeeery familiar...

Well, it's probably just a case of thinking in the same pattern rather than a direct rip-off, I think, since the English campaign is miles better. It tells you the whole story in one poster and fewer words, whereas the Swedish campaign requires you to actually visit a website to find out the punchline: "If tobacco companies lie, so can we".

Adland is supported by your donations alone. You can help us out by donating via Paypal, Donately or tip us at Liberapay.
Anonymous Adgrunt's picture
Files must be less than 2 MB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.