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Ogilvy Announces New Creative Leaders in Thailand

Ogilvy announced today the new team of Executive Creative Directors to further drive growth for Thailand market.

During the past year, Ogilvy Thailand has enjoyed remarkable recognitions on several international stages, and has recently been ranked as Asia’s Top 3 Creative Agency of the Decade in 2020 Cannes Lions Creativity Report. This is all thanks to the dedication of the people and the strategic approach of data x creativity x technology that have continuously powered the company’s business success. Ogilvy Thailand therefore takes this opportunity to recognize its talents who will continue to lead the mission of transforming clients’ businesses towards Modern Marketing. The new ‘power team’ consists of two newly promoted Executive Creative Directors – Gumpon Laksanajinda and Prasert Vijitpawan - who will join the other two ECDs namely Torpun Lersin and Andrew Chu in ensuring that creativity is integrated into the end-to-end of clients’ businesses to generate real growth.

Thailand ECDs – From left: Torpun Lersin, Gumpon Laksanajinda, Prasert Vijitpawan, Andrew Chu

Gumpon, Prasert, Torpun, and Andrew have rich experiences and knowledge in various industries - from FMCG, Food, Retail, Automobile, Banking, Telecom, to Property and Energy. Throughout their careers with Ogilvy Thailand, they have earned the company numerous local and international awards and accolades, notably Cannes Lions, D&AD, One Show, London International Awards, Spikes Asia, and ADFEST. Together, they have set the new standards for the creative industry, not just in Thailand but globally, with their skilful integration of creativity into every touch point of the customer journey to drive business results. Each a highly regarded creative veteran in their own right, the four Executive Creative Directors will use their combined strengths across industries and platforms to create groundbreaking innovations and solutions that will transform clients’ businesses towards the future.

Commenting on the new team of ECDs, Nopadol Srikieatikajohn, Chairman of Ogilvy Thailand said: “At Ogilvy, creativity is our heart. We believe that creativity is what evokes emotions and engagements. Although the technological advancement has changed the ways people do things, it has never changed the way they feel. Our job is therefore to mix creativity with data and technology to create new innovations that will impact today’s market. To truly be different and lead the change, we need to integrate creativity into every aspect of clients’ businesses. Having these four extraordinary creative minds as our creative leaders will definitely help us accomplish that goal as well as maintain our leadership position at both local and global levels.”

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