Ohio Lottery "50/50 Game" (2016) :30 (USA)

The Ohio Lottery gets kaleidoscopic in this ad for its new 50/50 Raffle Game. Lot of chances to win, split the pot for a dollar, six chances for five dollars, a winner every week. Pretty neat. I honestly have no idea what a kaleidoscope has to do with a raffle, but at least it looks neat.

Client: Ohio Lottery
Production/Motion Design: Leftchannel

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