Pantene - The Power of Hair / Paris Lees (2019) :45 (UK)

So, Paris Lees has been selected to be "one of Pantene's new power squad", and Paris spends the entire ad talking about what it feels like to have a good hair day. Which falls pretty flat, because Paris isn't having one the day this ad was shot. It looks quite dry and damaged, possibly from hair dying. Not a great look, if your product is supposed to solve that issue, Pantene.

Client: Pantene

Director: Jens Löfgren (House of Radon)

Production: House of Radon

Director of Photography: Viktor Kumlin

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