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Pantene - Sawyer & Ashley on the power of visibility #BeautifuLGBTQ (2021) 1:55 (USA)

Pantene explains: “Hair is a large part of our identity. And for LGBTQ+ youth like Sawyer, who choose to express themselves, their style and their creativity through their hairstyle, it can help them feel seen.”  They also offer this link, "Learn more and show support at familyequality.org/Pantene." This ad was released on the International Transgender Day of Visibility.

Client: Pantene
Ad agency: Grey

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