When you get your first home there's a lot going on. Which is why P&N Bank lets you decide when to take a breather. With a 120month interest rate discount on your home loan any time in the first five years. P&N bank. The power of &.
Interesting that "the power of &" is also kind of AT&T's tagline. The hand choreography was super neat that is supposed to be a metaphor for the busy lives of home owners.
Client: P&N Bank
Senior Manager, Marketing & Member Value: Anna Pearce
Brand & Campaign Manager: Jessie de San Miguel
Digital Media & Campaign Manager: Alan Bayliss
Agency: 303 MullenLowe
Executive Creative Director: Richard Berney
Creative Team: Dave Wilson, Steve Lorimer
Strategic Planning: John Linton
Agency Producer: Rozanne Fretz
Business Management: Mike Naylor, Eloise Cribb
Director: Matt Richards
Producer: Anna Fawcett
Post: Boogie Monster
Sound: Braine Storm