Leading up to the Olympics, Powerade's "Just a Kid" campaign highlights the athletes that are on their way there. Like Shakur Stevenson who may go from U.S. Olympic Hopeful the the undisputed king. It's the hard work on the road there that gets you there.
ad agency: Wieden + Kennedy Portland
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.