Remember POZZ the French viral ad agency who wanted to sell a viral campaign on Ebay last year? Someone actually bought it. Well, now they've created a campaign for Firefox over at funnyfox.org, and these films received 300,000 views in the first day they say. The films are predicatble, boring, pointless and not very 'viral' in the sense that I wouldn't pass it on to anyone. Notfunnyfox.org?
Mark Kingdon over at ClickZ agrees:
It didn't work for me. I asked people at my agency what they thought. Their response was universal: not funny, not ironic nor iconic, nor something they would share.