Reactions to Campaign's Nigel Farage article.

The advertising world was rather taken aback by Campaign's choice of putting Nigel Farage on the cover.  There has always been a bubble around the advertising and media elite, one that separates them from man on the street, but I am a bit surprised to see that professionals actually don't want to know, and learn, what Nigel did to convince an entire country to leave the EU. That's some high-level convincing, that. Most of the reactions spent their time on cheao+easy, and highly inappropriate, comparisons to Hitler.  As far as I know, Nigel has yet to gas six million people, but I could be wrong. 

"Love him or loathe him (and it's a measure of the Brexit Party leader's success that few are indifferent to him), Nigel Farage knows how to get a simple message across with maximum effect."

Campaign magazine even has to explain the point of the piece, what Farage did was brand building except in the political sphere. The article was an interview with Nigel specifically about this. It revealed some interesting tactics used. But the Hitler replies kept on coming. You know, Labour didn't like that famous Saatchi dole-line ad either, but it worked and we still discuss how that simple billboard changed opinions in the political climate back then.

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