Satinelle Ice Epilator - Karis - (2008) :60 (UK)

Sorry guys, I know we shouldn't be mocking y'all, but since I can pop out a nine pound baby without any pain relief while I've seen grow men cry over simple eyebrow plucking, the strategy in this ad - using a transvestite to highlight the "pain free" feature of this epilator - just tickles me pink.

Very funny.

The model in the ad, Karis, performs in a burlesque show in Los Angeles, playing with androgyny and hula hoops. "When I take my top off, that's when they realize I'm a boy."

Ad Agency: DDB London
Client: Phillips
Neil Dawson, Creative Director
Michael Kaplan, Art Director
Tim Charlesworth, Copywriter
Richard Chambers, Agency Producer
Director : Frederik Bond
Prod. Co. : Sonny London

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Anonymous Adgrunt's picture
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Robblink's picture

Strong enough for a man, but made for a woman!

Sport's picture

Ha! I didn't even reflect on that but of course it's Secret with a twist. :))

NoCloset's picture

This is fantastic!