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Starkist "Making lunches" (2017) :15 (USA)

Candace Cameron Bure is a Busy Mom™ and this short spot for Starkist Tuna spent its money on animation, so Candace's kid's head is cut off so you don't have to pay residuals to him. Never mind that! They're busy. So as headless kid says "Gotta go," Candace is now left to theatrically look at her watch and ask "Me, too. What about my lunch?" Charlie the tuna enters with some tuna suggestions, specifically for Stahkist because I guess he's from the Boston area? I have no idea. Stahkist saves the day! I have this weird feeling that line was nicked from the brief. Where else except on briefs would anyone suggest a food item save the day? Unless Candace resides in a post apocalyptic world where there are no other lunch options, I'm pretty sure it wouldn't save the day.
Moreover, I have to ask the same question Alton Brown asked a parody of Charlie Tuna in an episode of Good Eats. "Why is it you anthropomorphized food mascots always want somebody to eat you?"

Client: StarKist
Agency: quench, Harrisburg, PA
Chief Creative & Content Officer: Jeff Odiorne
Group Creative Director: John Gilbert
Creative Director: Dave Spink
Agency Producer: Matt Campbell
Group Brand Manager: Ami Lawson
Brand Manager: Laura Osmolinski

Production Company: Phasmatrope Studios, West Conshohocken PA
Director: Steve “Spaz” Williams
Executive Producer: Jon Isen

Animation/VFX: Calabash, Chicago, IL
Creative Director: Wayne Brejcha
Executive Producer: Sean Henry

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