Subaru "They Lived" (2014) :30 (USA)

This spot features the actual cars from drivers who walked away. It's a nice to see people looking at that wreckage and saying "They Lived," over and over again. A nice powerful sentiment. Buy this car and you will live, even if you get in a horrific accident. On the other hand, it also makes me think Suburu are accident prone, which isn't such a nice sentiment.

CLIENT: Subaru of America
Agency: Carmichael Lynch
Chief Creative Officer: Dave Damman
Exec Creative Director: Randy Hughes
Writer, Associate Creative Director: Conn Newton
Art Director, Associate Creative Director: Michael Rogers
Head of Production: Joe Grundhoefer
Executive Producer: Brynn Hausmann
Business Manager: Vicki Oachs
Account Service Team: David Eiben
Krista Kelly
Kate Moret
Production Company: Park Pictures
Director: Lance Acord
Executive Producer: MaryAnn Marino
Line. Producer: Aristides McGarry
Director of Photography: Lance Acord
Edit House: Whitehouse Post, NY
Editor: Stephen Jess
Assistant Editor: Tim Quackenbush
VFX House / Online Artist(s): Volt, Minneapolis / Steve Medin
Telecine: Sean Coleman, Company 3
Audio Mix: BWN Music (Carl White)
Sound Design: BWN Music (Carl White)
“Clear Moment” (Miles Hankins via scoreAscore)
Composer: Miles Hankins via scoreAscore
Music Supervisor: Jonathan Hecht
On-camera talent: Tim Lane
Voice Over Talent: Tim Lane
Diane Luby Lane
Millie Lane
Charlie Burrows
Aaron Norwell
Frederick Lawrence
Stephen Taylor
Kevin Bowers
Justin Beere (announcer)

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