//** * * */

"timeTo" re-releases its uncomfortable-to-watch Christmas party film - bringing sexual harassment to light during the party season

Ahead of the first true post-Covid Christmas party season, timeTo and Lucky Generals have relaunched a hard-hitting and uncomfortable short film asking witnesses of sexual harassment where they “draw the line”.  You can see the film here. 

To help tackle this on going issue, as well as the film release, timeTo is giving senior leaders advice on how to protect their staff and help witnesses of sexual harassment call it out. 

  • CEOs need to set the tone. Don’t allow harassment to go unchecked on your watch. Leadership can send out an email the week before parties to all staff, clearly stating that they hope everyone has a wonderful time but at the same time restating that everyone deserves to feel safe and happy.
  • The bystander issue is complex and multi-layered. Bystanders themselves can be deeply upset by the behaviour they witness, yet they feel disempowered or afraid to speak up for fear of reprisal. 
    • Ensure you are creating a culture where people feel comfortable calling out or reporting this behaviour without fear, reprehension or worse, adversely affecting their careers. 
    • Urge witnesses to find someone they trust and speak up - if in doubt, speak to NABS. Staff need to be left in no doubt that their CEO is on their side, and wants people to report inappropriate behaviour.
    • Help them to realise that bystander intervention is enormously important in helping prevent sexual harassment.
  • Have a written policy that you make transparently available to your staff. Staff need to know what to do and who to talk to, and the likely course of events following any reported incident. If you do not have a sexual harassment policy, you can find a template in the timeTo Endorser toolkit.
  • Encourage staff to support the person who is being harassed by acknowledging the inappropriate behaviour, offering their support to the person who has experienced it, and being prepared to report what they have seen.       
  • Ensure you have a clear way of communicating to staff the ways in which they can report sexual harassment, by referring them to your agencies policy and HR. And If they don’t trust anyone in their organisation or if they are not sure what to do, we would urge them to call NABS for support and confidential advice. 

Ad agency: Lucky Generals

Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
Files must be less than 1 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.