Top creatives of Sweden join forces to open new shop: JR. Agency

JR. Agency is a new agency founded by two of the hottest creatives in Sweden right now, Magnus Jakobsson & Evelina Rönnung

Two-time AdAge ”Creative Director of the Year” - nominee ( 2018 & 2019), Magnus Jakobsson leaves his position as Executive Creative Director at Swedish creative agency Åkestam Holst / NoA ( Adweek International agency of the year 2017) to start new creative shop together with senior creative, Evelina Rönnung from MDC owned agency, Forsman & Bodenfors.  

Evelina is one of The One Clubs ”Next Creative Leaders” (2018) and ”Creative to Watch” in AdAge (2018) and one of the quickest rising creative stars ever to come out of Sweden. 

The agency is an ”Ideas company & Creative partner” offering creative and strategic top talent to curious clients who not necessarily want to assign a crowd at a large agency to the task. 

”We create interesting creative ideas for brands who want to break free from the status quo of marketing. If we can’t make it interesting, we don’t make it at all.”

Before starting JR - Magnus and Evelina have created award-winning work for clients such as IKEA, McDonald’s, Swedish Armed Forces and many more. They have won multiple Cannes Lions Grand Prix and gold awards, and top honors in many other international award shows. And they’re nice to hang out with. JR. Agency is based in Stockholm, Sweden, but they say "Works all over the place."

The core of JR the agency.
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