WWF - Saw (2006) Newspaper (Turkey)

A nice use of the media in an ad for the World Wildlife Fund
by DDB&Co., Istanbul. Read more to check it out.

Copy: "Not recycling this newspaper is the same as cutting down another tree."

CD/CW: Karpat Polat / AD: Ali Bati

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Anonymous Adgrunt's picture
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bluelobster's picture

And you know, they gave up the name 4 years ago, but I STILL associate "WWF" as "World Wrestling Federation" rather than "World Wildlife Fund"

AnonymousCoward's picture

Liked very much... This piece is one of the most innovative and inventive newspaper usage I've ever seen. Congrats to its creators!

Dabitch's picture

Good one.