ALL Accor’s new campaign, “Don’t be a Guest, be a Guest Star,” features Kylian Mbappé arriving at a hotel at the same time as other guests, prompting the staff to face a light-hearted dilemma: Who should they welcome first? The scene quickly reveals the core message - with ALL Accor, Accor’s booking platform and loyalty programme, every guest is treated like a “Guest Star.”
I'm not very good at skateboarding, but I'm a terrific writer and media strategist. I'm a classically trained journalist who brings integrity and wit to the world of media, marketing, and PR.
