National Lottery Scratchcards 'Add Some Play'
Allwyn, operator of The National Lottery, looks to add some fun to scratchcards with, âAdd Some Playâ, developed by creative
"What do you think people did before Alexa?" ponders Ellen, and we get to time travel to find out. It even includes a dragon! So now I have Super Bowl bingo!
"#BeforeAlexa"
Client: Amazon Alexa
Chief Creative Officer: David Kolbusz
Production Co.: Somesuch
Director: Steve Rodgers
Editorial Company: Cut+Run
Editor: Jonnie Scarlett
Note: This spot premiered prior to Sunday.