Amstel Ballen Bar: The Ballroom of Amstel beer

Dutch agency Doom & Dickson created a campaign for Amstel beer with balls.

The ball-room hostess.

The Ballroom of Amstel for men refers to the Ballroom of IKEA, a supervised play area which was designed to keep children occupied while their parents are shopping.

The Amstel Ballroom is the ultimate mobile refuge for men "trapped" in a woman environment (like the Ideal Living Exhibition in Amsterdam, The Netherlands).

It offers everything men dream of: snack balls, meatball sandwiches, golf balls, football, and of course Amstel Beer on draft!

"our beer"
Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
Files must be less than 5 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.
Dabitch's picture

Amstel now runs with the tagline "Ons beer"? (Our beer)?

That's funny, Carlsberg in Denmark had the tagline "Vores

Toste's picture

I think I read about a sports bar thing last year, where husbands could be left while wifes did the shopping.. So the ad actually mimics real life?