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You've seen those banners everywhere - hot pink, shades of blues and black silouettes of people with iPods dancing. Apple launched that print and web campaign in September - and last night on West Wing (US telly) the commercial in the campaign made it's first appearance. The commercial is exactly like the print campaign, with a soundtrack added. No more clean white backgrounds - flashy colors are here to stay? Perhaps it was the 'homage' that BuyMusic did which made apple switch from white backgrounds once and for all?
click to get to apples ads.