In new AI generated campaign, ‘Mini Pearl Adventures’, Gong cha is using vertical video to promote its new Mini Pearls
The campaign features actor Joe Jonas and a diverse squad of top-tier creators like Dude with Sign, Paul Olima, Sherlina
The creative revolves around 10 different jokes which are served depending on the data trigger and the location concerned. For
It takes Alan Alda no time at all to set up an Atari computer, but he can't hold a candle against Apple in this year's super bowl. They're targeting very different markets, however. Atari was a "starter computer" for families with kids, where they could play games and learn things - like programming. Alan Alda was their spokesperson and enthusiastic fan. This ad was created to show people that setting up a computer wasn't as intimidating as they might have thought.
- "26 seconds" - "I can go again, I can do it much faster, I can go again"
Creative director: Charlie Moss
Director: Stan Dragoti
Principal talent: Alan Alda
