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Lew'Lara TBWA, Sao Paulo made this ad for Baden Baden, who employs only 23 in their micro brewery and make a real "hand made" beer. To emphisize hand made, they stitched a glass of beer on to the page.
Three more executions (not stitched) inside.
Agency: Lew´Lara\TBWA, São Paulo
Kudos:
Rogerio Miranda (Photographer)
Jaques Lewkowicz (Executive Creative Director)
André Laurentino (Executive Creative Director)
Renato Lopes (Art Director)
João Braga (Copywriter)
