HOKA's "Far Out" shows their Mafate X shoe running in remote South Africa
Apparel brand HOKA's new campaign “Far Out,” features the new trail running shoe Mafate X in the untamed
Last week the Barbarian Group thought it would be hilarious to confirm the sale of their "superdesk," in the wake of its demise, buyout, and jumping ship of partners after a long few months of executive exits meltdowns and more as Cheil bought the remains. Kind of reminds me of Sid Lee, who was also bought out in this case by Japan's Hakuhodo and closing their Amsterdam office.
This marks the end of fifteen years that started with groundbreaking work and ended with a load of PR and very little else.
"Margin-blowing sell off! The one. The only. The Superdesk.
Known to keep tribes happy, this one of a kind continuous desk features slight wear and tear (and tears). Can be sold in parts or as is.
It's big. How big? Literally 4,400 square feet of undulating, unbroken awesomeness to keep people and ideas flowing.
Additional uses may include BMX pump track, children's slide and outdoor dog park fun.
Interns and former CEO's can be provided to assist with move."