Belvedere Vodka Presents Daniel Craig - dancing just like Christopher Walken in that Fat Boy Slim video

Listen, I love ads that are big and bombastic, and creative. Add some handsome actor to that, plus music, and the handsome actor dancing, well you could pretty much sell me an igloo vacation home. 

We open on Daniel Craig, being all stoic with his back turned, but then he fights a sea of paps to get into his chauffeured car. When he exits the same car, everything has changed, he's dressed to the nines in black and dances through the hotel. Note, he's quite fit - wonder how many hours he spends at the gym? Anyway, let's not get distracted but fit people dancing look you know, very good, so all of this is eye candy from glorious color to scenery and details. 

It kind of lacks the surprise, or perhaps it's the music edit that made Fatboy Slim's video for "Weapon Of Choice" with Christopher Walken so great. Only a few years after that, Sweden had an actor of similar caliber dancing for the insurance company Vasakronan, which I badlanded here.

Later, Hugh Jackman put on his dancing shoes and shook his money maker for ice tea, which was fun and looked like a Broadway production. Yet another unexpectedly good dancer actor!

Then model Margaret Qualley danced for Kenzo in a similar single manner as in the Fat Boy slim music video ...and we kind of thought it was going to stop. Or hoped it would.


Oh, how wrong we were. Here we go again. Fun, but not original. 

Client: Belvedere

Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
Files must be less than 1 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.
Anonymous Adgrunt's picture

No hate, but why did they turn up the gay level that much?

Dabitch's picture

Bwahahaha, wait, how as the gay level turned up - aside from "handsome man dancing and lots of sexy shots"? I thought that eye candy of serious guns was delivered for us ladies...

We had similar comments (on Twitter) with the Hugh Jackman ad, but I don't think that the original Fat Boy Slim video had the same vibe to viewers.

Maybe it's simply due to the actors good looks? I love Christopher Walken, and he's a surprisingly good dancer, but he was "older" and therefore past the sell-by "sexy leading man" date when he did his video. Which, in my humble opinion, made it so much better. Hugh and Daniel are in their prime "sexy leading man" era still.

Oh, just had a thought. Can someone please make a Mr Bean version? Mr Bean dancing for a pint of John Smith’s Bitter or something would be such a good parody. "No Nonsense" you know. Or heck, have him dancing for PG Tips.

Hygge's picture

Seriously though, even I am getting turned on here. Looks like a video for Human League!