Health Promotion Board - āDonāt Toy with Your Lifeā - Anti-Vape Campaign (2025)
āDonāt Toy with Your Lifeā is Singapore Health Promotion Boardās newest Vape-Free Campaign for 2025. It aims to
Bonnie and Vivian introduce their BON & VIV Spiked Seltzer which has a surprising and very useful twist: 0 sugars. YES! A drink with no sugar. Finally! The myth is real. Now it suddenly makes sense that this was introduced by mermaids, who are in fact presenting the pitch to literal sharks in a nod to that TV show. Cute.
Ad agency: Bullish