Barclays - ‘Moments That Matter' (2025)
Barclays, official banking partner of The Championships, Wimbledon, has unveiled a new integrated campaign starring tennis icon and Barclays ambassador
The Bovril biker dude is having an exceptionally bad day, where everything and then some goes wrong. All of it is set to Elvis crooning "The wonder is you", and the wonder is that thick beef bouillon served hot in a tea-cup which was the drink of choice before mad cow disease scared Bovril's marketing budget to be so wee, that they stopped advertising on telly.
Production company: RSA
Directors: Pete Lewtas and Steve Lowe
Director of Photography: Geoff Boyle