Brawny “Summon the Strongest” has a real person playing the iconic character

For the first time in the brand’s history, the Brawny Man has a face, a voice, and a fully realized persona.

CREDITS 

JOAN

CEO: Lisa Clunie

CCO: Jaime Robinson

Executive Creative Director: Mohammed Diaa

Creative Director: Tom Francesconi

Associate Creative Director: Jesse Stanton

Associate Creative Director: Curtis Caja

Art Director: Torie Sullivan

Copywriter: Zach Sterman

Deputy Head of Account Management: Francesca Goring

Account Director: Danny Alvarado

Account Supervisor: Mikaela Gatewood, Alyssa Calamari

Head of Strategy: Kristin Van Note

Group Strategy Director: Luke Dreyer, Beckly Lau

Strategy Director: Spice Walker

Senior Comms Strategist: Jenna Leahy

Head of Production: Cheri Anderson

Executive Producer: Chris Cort

Executive Producer: James Lawson

Associate Producer: Emily Cunningham

Group Social Strategy Director: Josh Druding

Social Client Lead/Producer: Clare Michalik

Social Creative Lead, Art: Emily Swenson

Social Creative Lead, Copywriter: RJ Kosineski

Senior Social Strategist: Kaileen Gaul

Project Manager: Annelle Schwarz, Grace Gandolfo

Business Affairs Manager: Ryan Delaney, Kara Driscoll

CFO: Renee Jennings

Production Company: Arts and SciencesDirector: Fiona McGeeActor: Brock Morse