This is where the sad bottle bowl begins... It's literally a reply to the brief by making the product bottles the heroes. Bob Costas and Paul Maguire are real announcers heard in this ad
Trivia
Ad agency: D'Arcy Masius Benton & Bowles Creative Director: Dave Henke Copywriter: Bill Oakley Executive Producer: Ben Fernandez Animation: Broadcast Arts CGI animation: San Francisco Production Group Sound: Sync Sound
