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As the United Nations Ocean Conference in Nice has just concluded and the effects of climate change continue to be
Forget men in Gorilla suits playing the drums. Publicis Dublin arranged a bright purple tree in a sleepy park, so that joggers, moms and nature lovers could stumble across the magical chocolate-giving tree and its Alpaca Unicorn guardians. Alpaca Unicorns are way way cuter than gorillas, and they don't spit like Llamas.
Feels like I never run into advertising stunts like this around town. What does a girl have to do to get caught on a hidden camera?
Campaign title: Joyville Chocolate Tree
Clientâs name: Cadbury Ireland
Brief: Create an engaging Joyville experience that will surprises and delight the public
Creative agency: Publicis Dublin
Creative Director: Ronan Nulty
Copywriter: Kris Clarkin
Art directors: Dan OâNeill / Niall Staines
Account Director: Catriona Campbell
Media agency: phd
Production company: Speers Films
Director: Conor Finnegan
Editor: Tom OâFlaherty
Illustrator / photographer
Post-production: Screen Scene
Music production / track: Roger Miller âWhistle Stopâ
Audio post-production: Mutiny