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Peta have - yet again - had one of their ads refused by a network.
This time it's not too sexy, nor is it using an impotent Santa Claus, nor are they scaring children at the nutcracker show, in their usual shocktactic style.
This time, they are showing the life of a chicken, and the horrible practice of debeaking them so that they won't hurt themselves or other chickens (it also forces finicky animals like turkeys to eat what we damn well feed them, as their beak is now only a scooper). View the Quicktime commercial here at PETA's page. The Television Bureau of Canada decided the commercial was "just too graphic" and would anger Canadian viewers.
"Its depiction of violence to animals has caused us to reject it," the bureau's president, Jim Patterson, said Tuesday.
nutcracker show, in their usual shocktactic style.
This time, they are showing the life of a chicken, and the horrible practice of debeaking them so that they won't hurt themselves or other chickens (it also forces finicky animals like turkeys to eat what we damn well feed them, as their beak is now only a scooper). View the Quicktime commercial here at PETA's page. The Television Bureau of Canada decided the commercial was "just too graphic" and would anger Canadian viewers.
"Its depiction of violence to animals has caused us to reject it," the bureau's president, Jim Patterson, said Tuesday.
.
When PETA sticks strictly to its message, using hidden cameras and documentary footage, it's more shocking than any shock tactic they can think of. Now that is kind of scary.
