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Those who don't frighten easily head over to the Montana Meth Project for some really scary PSA's created by San Franciscos's Venables Bell & Partners. Via adfreak we learn that this campaign is backed by Thomas Siebel, the tech billionaire who has put enough money behind the campaign to keep it running everywhere. Meth is a product that teenagers choose to consume, and the Montana Meth project wants to scare them off from even considering it.
The hazardous and life-threatening product features and consequences of Methamphetamine are clear, compelling, and undeniable. We are communicating these product features and consequences to the young people of Montana on a massive scale.The eyebrow plucking commercial freaks me out.