Girl getting saucy with her cellphone

Thought this new viral from Hotxt might take your fancies.

Hotxt

Hotxt is a UK-based company with a service that offers unlimited text messages across networks for a fraction of the network cost - £1 pcm.

The viral, which was launched today, consists of a girl "stimulating" herself by getting someone to repeatedly text her.

It was created by M&C Saatchi’s offshoot agency DNA.

Co-founded by Doug Richard, the entrepreneur featured in the BBC programme Dragon's Den fame, the Hotxt business model is based on providing a low-cost weekly subscription and attracting a mass volume of users to the service.

Said Richard: "Hotxt will change the way UK mobile phone users text in much the same way that Internet use has changed since it moved from a pay-as-you-use to an unlimited model net use changed dramatically as consumers weren't shackled to a usage limit or worried about overuse."

Enjoy!

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