Radiator "All the rubber you'll need" / Sex on surfboards

Are we promoting unsafe sex or wet suits? Wet suits! Or, sex sells part onehundredumpteen.

Photographer Jimmy Fok shot the saucy little scenarios on surfboards for ad agency The Furnace in Sydney. Art Director was Paris Giannakis and copywriter Andrew Allsop.

Client: Radiator
Agency: The Furnace, Sydney
Creative Director: Rob Martin Murphy
Copywriter: Andrew Allsop
Art Director: Paris Giannakis
Photographer: Jimmy Fok

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Anonymous Adgrunt's picture
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malkie66's picture

Fok me! They're great photos aren't they? With a cheesy Forties look to them. Um...what was the product again?

areia's picture

The best thing about this campaign is the photgraphers name.

Robblink's picture

A brilliant way to sell the wet suit....in the nude!


Why are they wearing wigs?