Wendy's - T-shirt where's the beef? - (2011)

Sixty seconds of people randomly hollering "Where's the beef?" to the guy who found a vintage shirt with the slogan on it. I guess Wendy's really want's to bring back that phrase. They should have called Coyote McCloud and re-run his 1984 hit with Clara Peller - "Where's the beef?".

The Kaplan Thaler Group

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.

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