Dove hires forensic sketch artist to portray women how they see themselves

Dove and Ogilvy Toronto have stopped trolling art directors/designers, and returned to the original idea of changing women's minds on how they see themselves - quite literally this time. Gil Zamora is a forensic sketch artist, a skill whereby he can make a portrait based on someones description. Women describe themselves to Gil, and later a complete stranger describes the same woman. When these ladies see the portraits of how they see themselves vs how other people see them it's a revelation. It might not be on anorexia levels bad self image, but they are all describing slightly grotesque caricatures of their own beautiful faces. You can see more at real beauty sketches, where the comments are quick to point out that these women in the ad are white and skinny.


How women see themselves.

Adland® works best in Brave browser. Adland® is supported by your donations alone. You can help us out by donating via Paypal.
Anonymous Adgrunt's picture
comment_node_story
Files must be less than 700 KB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.
judgeholden's picture

One of the better ads of the year, IMHO.