Santa Casa "Honest Sticker" (2014) 1:30 (Brazil)

Here's an idea for Santa Casa de Misericórdia de Porto Alegre. JWT Brasil watched people parking in disabled spots who clearly weren't disabled and then placed a sticker on their cars urging them to make amends by donating blood.

Client: Santa Casa de Misericórdia de Porto Alegre
Agency: JWT Brazil

AnonymousCoward's picture
Dabitch's picture

Interesting that a few stickered a nearby wall or pole, making the ad live on.

kidsleepy's picture

Interesting that we don't see any of these people donating blood.