What it is with the robots this year? What is it with the tired old ideas? We've seen people who have no business "brainstorming ads" as a concept before, even in the Super Bowl itself. Making it robots brainstorming bad ad ideas will not make it any better. Are we seeing this many 'funny' amateurs are brainstorming ads concepts these days because so many ad-people may actually have slipped into their job on a banana-peel after being an influencer or street artist, and they really have no idea how to actually work on an ad concept? Just a thought.
Celebrity trivia: former NFL and MLB all-star Bo Jackson hold the mermaid and delivers the pitch in this ad, it's his fourth straight Super Bowl appearance.